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Praacuteticas Socioambientais Na Relaccedilatildeo Modaco

 
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MessagePosté le: Sam 8 Juil - 15:43 (2017)    Sujet du message: Praacuteticas Socioambientais Na Relaccedilatildeo Modaco Répondre en citant


Práticas socioambientais na relação moda-consumo-sustentabilidade: Um estudo de casos múltiplos em empresas de moda (Portuguese Edition)
by Silvana Chiaretto



->->->->DOWNLOAD BOOK Práticas socioambientais na relação moda-consumo-sustentabilidade: Um estudo de casos múltiplos em empresas de moda (Portuguese Edition)


O objetivo desse trabalho foi analisar como as práticas socioambientais fomentam a relação moda-consumo-sustentabilidade e quais os impactos nos negócios na percepção dos gestores das empresas que atuam no segmento de moda. Utilizou-se uma pesquisa qualitativa descritiva, por meio de casos múltiplos em cinco organizações que atuam em Belo Horizonte. A coleta de dados foi feita por meio de entrevistas semiestruturadas tratadas pela análise de conteúdo. Os resultados mostram que os impactos da relação analisada são percebidos diretamente no reforço de marca, retorno midiático, e indiretamente na variação do aumento do consumo.






Práticas socioambientais na relação moda-consumo-sustentabilidade: Um estudo de casos múltiplos em empresas de moda (Portuguese Edition) Silvana Chiaretto
Práticas socioambientais na relação moda-consumo-sustentabilidade: Um estudo de casos múltiplos em empresas de moda (Portuguese Edition) book DepositFiles

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MessagePosté le: Sam 8 Juil - 15:43 (2017)    Sujet du message: Publicité

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